Review on a post on e-tailing from my E-commerce blog

I feel that, Touch n Go(T'n'G) is a great invention, help to reduce many problems: long queue for purchasing ticket for KTM, LRT and Monorail, queue up for Toll, theme park and a few of name. It helps those users by saving lots of time for queuing up.

Now, with a new implemented by Touch n Go Company which is using Touch n Go card to buy fast food in Malaysia. It can reduce the cycle time which that make the purchase transaction faster and no need to carry a big lump sum of cash when going out.

As compare to past time, T'n'G card is expensive and only a certain location do sell it, but nowadays, you can get it from any mobile phone shop beside of its kiosk. Therefore, even for a kids or teenagers also able to afford for this card.

Anyway, nothing is perfect, although it provides lots of the benefits to the user but we still can see a “long long……” queue when we pass by the Toll. Why this will happen? It's due to an inconvenience for top up for Touch n Go card.

Not every Toll provides this service to the user. In addition that, Malaysian attitude is most likely based on last minute job, they seldom bother about their balances in the card, therefore it always happen of those embracing situation like reverse their car from the Touch n Go lane. So, if the T'n'G want to expand their service to buy fast food in Malaysia, it need to consider of the issue as I mentioned as above.
Beside that, the function of the T'n'G as same as a wallet and even can keep more moneys than wallet, so it is more attractive to be stolen by the thief , as it does not need any signature or verification, compare to credit card. So, the company could implement a signature or verification of the card in order to prevent any imitation or fraud happened.

Other incident happened like system error such as made an extra charge to the card user, a sudden breakdown of the machine, intend of the staff to defalcate and others. Thus, the T'n'G company should consistently upgrade, supervise and maintain their services.

According to the report, consist of 50% of user which is actively using the T’n’G card for retail usage as compare with the Octopus card , the transit electronic purse in Hong Kong that is one of the most successful in the world, that only 20% of the holders use it for retail purchase.
So Malaysia should provide more reload center for the users and also keep on upgrading their services.





Related to article:
Using Touch n Go card to buy fast food in Malaysia will be a reality